Analytics SEO Terms
Master the terminology of analytics SEO with our specialized glossary of concepts and definitions.
Terms starting with D
Domain Authority
A search engine ranking score developed by Moz that predicts how well a website will rank on search engine result pages.
Dwell Time
The amount of time a user spends on a webpage after clicking through from search results.
Terms starting with B
Bounce Rate
The percentage of visitors who leave a website after viewing only one page.
Terms starting with P
Page Authority
A Moz-developed metric that predicts how well a specific page will rank in search engine results.
Terms starting with C
Click-Through Rate
The percentage of users who click on a search result after seeing it in the SERPs.
Terms starting with I
Impressions
The number of times a webpage appears in search engine results pages.
Terms starting with L
Link Profile
The complete overview of all backlinks pointing to a website or individual page.
Terms starting with S
Search Volume
The number of times a specific keyword or phrase is searched for within a given timeframe.
SERP Analysis
The process of examining search engine results pages to understand ranking opportunities and competition.
Terms starting with T
Traffic Sources
The various channels and methods that drive visitors to a website.